Posts Tagged ‘new’

The new Mercedes-Benz E-Class

Written by Cheryl Tay on . Posted in Cheryl Tay News | Latest Industry News

Efficient, intelligent, emotionally appealing

With new, efficient engines, new assistance systems and a new design idiom, Mercedes-Benz has comprehensively modernised the E-Class and as such is extending its leading position in the luxury segment even further.

Mercedes-Benz E 300 BlueTec HYBRID, Limousine Elegance, (W 212), 2012

In both the Saloon and Estate models, no less than eleven new or optimised assistance systems celebrate their world premiere. They
combine a host of comfort and safety features, all of which Mercedes-Benz refers to as “intelligent drive”. They include systems which for the first time can help to prevent accidents with crossing vehicles or pedestrians, active Lane Keeping Assist which can help to prevent accidents with oncoming traffic, or anti-glare permanent high-beam headlamps.

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The New Audi A3 Sportback

Written by Cheryl Tay on . Posted in Cheryl Tay News | Latest Industry News

The New Audi A3 Sportback – Way Ahead in Sportiness, Design and Innovation

• Audi Singapore’s focus car of the year, the Audi A3 Sportback, breaks new ground in terms of lightweight technology coupled with powerful and efficient engines

• The Audi A3 Sportback celebrates its media launch through the unveiling of artworks commissioned by six Fine Arts students from LASALLE College of the Arts

• One-of-a-kind driving experience held at A3ttraktion Zone @ Audi Fashion Festival

Adroit handling, innovative powertrains and an interior that is both spacious and flexible, the new Audi A3 Sportback is an all-round winner. The sporty and progressive compact five-door model breaks new ground in terms of vehicle weight thanks to ultra-lightweight construction technology. The engines are powerful and efficient, and the infotainment and driver assistance systems set new standards in the premium compact segment.


To celebrate the launch of the newest Sportback, Audi Singapore has partnered with renowned arts institute, LASALLE College of the Arts, to commission six of their Fine Arts students to create artwork that will be exhibited with the car. These student artists were tasked to offer their unique perspective on how elements of the Audi brand, and its focus on design and fashion come together in artistic excellence through the creation of a unique piece of art.

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