mountune announces USA expansion

Written by Cheryl Tay on . Posted in Cheryl Tay News | Latest Industry News

mountune® announces USA expansion to cater for growing demand in both road and race car sectors

• US-based facility will act as distribution hub for mountune’s high performance and racing components
• Customer service and support available in local time zone(s)
• Facility capable of supporting expanded race and rally programs

HUTTON, Essex, UK, August 1, 2013 – Ford’s official European tuning partner and race-winning engine builder, mountune has today announced the expansion of its road car and race engine performance division into the USA. mountune LLC, situated in Southern California, is ideally located to serve all of the USA as well as Pacific Rim countries, with the operation including distribution, rolling road, machine room and engine-building facilities.

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Heading up the US operation is Ken Anderson. A man with extensive industry expertise, including an impressive track record with Cosworth in the USA building their aftermarket and racing parts business; “We’re really excited to have Ken onboard with us and know he’s the right person to be leading this expansion for us”, says mountune UK founder and Technical Director, David Mountain.

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Mercedes-Benz CLA-Class launched in Singapore

Written by Cheryl Tay on . Posted in Cheryl Tay News | Latest Industry News

Mercedes-Benz introduces the anti-conformist – the new CLA-Class

Mercedes-Benz has on Wednesday evening introduced an anti-conformist to its family – the new CLA-Class. Setting a new dynamic direction, the new CLA challenges the old visual conventions, and breaks all the rules – even at a standstill. This Concept Style Coupé from Mercedes-Benz features cutting edge, avantgarde design, while continuing to leverage on its strong heritage of superior performance and industry-leading safety innovations.

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“Combining head-turning coupé styling with the practicality of a compact saloon, we are confident that the new CLA is set to establish yet another new segment in the automotive world with world-leading aerodynamics,” said Mr Wolfgang Huppenbauer, President & CEO of Mercedes-Benz Singapore. “The new CLA is simply breathtaking, from the distinctive diamond grille to the sporty twin tailpipes. It is a car that does not confuse mid‑range with mediocrity. Its powerful design underscores the sporty side of the Mercedes-Benz brand.”

The CLA launch party held at Barraka Restaurant at Robertson Quay on 31 July received overwhelming support from over 300 exclusive guests, including fans of Mercedes-Benz and media friends.

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The new BMW 5 Series arrives in Singapore

Written by Cheryl Tay on . Posted in Cheryl Tay News | Latest Industry News

Enhanced Design, Functionality & Technology.

BMW Asia today unveiled the new BMW 5 Series Sedan and BMW 5 Series Gran Turismo, which now come with precise modifications to accentuate their sporting design, enhanced functionality, as well as additional features powered by BMW ConnectedDrive technology.


“With all the signature ingredients ranging from dynamic ability, to comfort and efficiency, to aesthetic allure and a profusion of innovations designed to enhanced driving pleasure, the BMW 5 Series definitely has what it takes to be the best-selling model at the premium end of the executive segment,” said Mr Neil Fiorentinos, Managing Director of BMW Group Asia.

“In fact, the sixth generation of the BMW 5 Series has been the most successful model generation since the introduction of the BMW 5 Series in 1972, and looks set to continue its global success story with the new modifications introduced.”

To date, over 6.6 million BMW 5 Series cars have been delivered to customers and the current BMW 5 Series is in excellent shape to surpass the record set by the highly successful last two generations, each of which sold in excess of 1.4 million units.

“Since its introduction, the BMW 5 Series has been recognised globally for its top quality in numerous aspects, from its drivetrain, to its good looks as well as its overall safety. So we’re confident that the new improvements made will enhance the driving pleasure of the BMW 5 Series even further,” added Mr Fiorentinos.

Some of the international accolades that the BMW 5 Series has since collected include; “The Best Cars” award by German motoring magazine “auto, motor und sport”; International design awards like the red dot award, iF Product Design Award and Design Award of the Federal Republic of Germany; and a top five-star safety rating for both the Euro NCAP and US NCAP crash tests.

Design: precise modifications bring out its sporting character.
Additional contour lines surround the BMW kidney grille and newly structured lower air intakes reinforce the sporting appearance of the new BMW 5 Series Sedan. On both variants, the accentuated width of the rear end is underlined by an extra crease in the apron, as well as slimmer, more striking rear lights.

The new BMW 5 Series Gran Turismo boasts a modified front apron exuding presence and solidity. Its redesigned rear end creates a longer and lower-to-the-ground impression. A three-dimensional surface design for the area around the licence plate holder and a chrome strip in the rear apron add further depth to its dynamic character.

Adaptive LED Headlights are fitted as standard on all models, along with LED fog lamps. Elsewhere, the side indicator lights are integrated into the exterior mirrors. Also new in the BMW 5 Series is the BMW Luxury Line package containing exclusive exterior design elements, upholstery and trim. Further, an M Sport package tailored to each model variant can also be specified.

Functionality: taken to a new level along with its premium allure.
New details lend further refinement to the premium impression of the new BMW 5 Series’ interior as well as another layer to its functionality. The Control Display of the standard-fitted iDrive operating system is now bordered in the Sedan by chrome trim. Added to which, the storage compartments and cup holders in the centre console of these models have increased in capacity.

Meanwhile, a revised rear section increases the boot capacity of the new BMW 5 Series Gran Turismo by 60 litres to 500 litres. New exterior paint colours (Glacier Silver metallic, Jatoba metallic, Kalisto Grey, Mineral white metallic), light-alloy wheels, upholstery colours and interior trim elements for all the BMW 5 Series models enhance their appeal and increase the scope for individualisation.

Technology: More innovative than ever.
The host of innovations included on the options list and in the range of BMW ConnectedDrive technology allows the new BMW 5 Series model family to underline its standout position in the areas of connectivity, infotainment, convenience and safety.

For example, the contactless bootlid opening function of the Comfort Access system, which allows the tailgate to be opened hands-free, has been extended to include a closing mechanism, which means that a movement of the foot under the rear apron can now be used to prompt the tailgate to close as well.

In addition, the new BMW 5 Series offers customers a new rear-seat entertainment system with tablet-style displays, a Harman Kardon Surround Sound system (standard on BMW 535i models and ActiveHybrid 5) and a new version of the ambient light option with a facility which allows the interior lighting to be alternated in tone between orange and white.

The range of BMW ConnectedDrive business solutions and driver assistance systems is more advanced and richer in variety than ever.

The BMW 5 Series enables a scope of intelligent connectivity unique in the marketplace, allowing it to set the benchmark for in-car use of office applications.

The new iDrive Touch Controller features a touch-sensitive surface, which allows the use of hand-written characters to programme a destination or access other functions of the iDrive operating system. The new iDrive Touch Controller is also able to display Asian languages like Chinese when the user’s smartphone device is connected to the car via Bluetooth.

The BMW 5 Series builds on its leading position in the field of driver assistance systems with the introduction of the glare-free High Beam Assistant and the BMW Night Vision system, which includes human and animal detection and the highly advanced Dynamic Light Spot function.

Chassis: State-of-the-art technology delivers dynamics and comfort to order.
The fine-tuning carried out on the chassis for the new BMW 5 Series models makes for an even more assured conversion of engine power into dynamic performance and ride comfort. Both the double-wishbone front axle and the integral rear axle are made largely from aluminium. They allow the spring and damper systems to respond with great precision to inconsistencies on the road surface and ensure optimum road holding at all times. The overall result is a balance between sporting ability and ride comfort that no rival can better.

What’s more, the car’s set-up can be adapted to suit individual needs or the driving situation at hand using the standard-fitted Driving Experience Control switch on the centre console. Pressing the button allows the driver to choose between several driving modes; Sport+, Sport, Comfort and ECO PRO, altering the responses of the accelerator and steering, as well as the shift characteristics of the automatic gearbox and the settings of the electronically controlled dampers. The BMW 5 Series Gran Turismo further comes with a Comfort+ mode that offers a plusher ride.

The optional Dynamic Damper Control system (standard on BMW 5 Series Gran Turismo) adapts electronically to both the condition of the road and the driver’s style. And the car’s driving characteristics are further enhanced by the Adaptive Drive system, which includes active roll stabilisation. Electronically controlled anti-roll bars help to reduce the car’s body roll through quickly taken corners and in sudden changes of direction, for example. M Sport lowered suspension is also available as an option.

In addition to controlling the amount of speed-dependent steering assistance generated and regulating the steering angle of the front wheels, the optional Integral Active Steering also adjusts the steering angle of the rear wheels. This system imbues the car with impressive agility in dynamic driving situations, comfortable and assured reactions when changing lanes and through corners, and optimised manoeuvrability through tight bends and in city traffic.

Engines: setting the benchmark for driving pleasure and efficiency.
Faster, more economical, cleaner: all the variants of the BMW 5 Series come with a raft of optimised details. The result is reduced fuel consumption, yet with no drop-off in sporting ability.

In addition to Brake Energy Regeneration, the Auto Start-Stop function (also fitted in conjunction with the eight-speed automatic gearbox) and ECO PRO mode, the suite of standard-fitted BMW EfficientDynamics technology now also includes a coasting mode (which disengages the powertrain), to help further improve fuel economy.

The variants available for the new BMW 5 Series Sedan now comprises BMW 520i, BMW 528i, BMW 535i and BMW ActiveHybrid 5, while customers opting for the new BMW 5 Series Gran Turismo can choose from BMW 528i and BMW 535i.

Improved driving pleasure: Optimised aerodynamics & innovative powertrain management.
The BMW 5 Series model family offers not only a case study in driving pleasure, but also a template for efficiency in the executive class. All the models in the line-up strike a balance between fuel consumption and performance none of its rivals can match. The new BMW 5 Series adds further weapons to the arsenal of technology deployed to reduce fuel consumption and emissions. Innovative powertrain management and energy management functions join optimized aerodynamic details in helping the BMW 5 Series extend its lead in the efficiency race.

For instance, all the engines available for the new BMW 5 Series come with BMW TwinPower Turbo technology. All models of the BMW 5 Series line-up also come as standard with features including the Auto Start-Stop function, Brake Energy Regeneration, the need-based operation of ancillary components, Electric Power Steering and tyres with reduced rolling resistance. Elsewhere, modifications to the wheel arches and underbody paneling and a redesigned front apron contribute to further optimization of the cars’ aerodynamic properties. The result, taking the BMW 520i as an example, is a reduction in its drag coefficient (Cd value) to 0.25 (0.29 previously).

The BMW ActiveHybrid 5, meanwhile, comes with specially adapted versions of the coasting mode, helping customers to make maximum use of the car’s pure electric driving potential.

BMW Lines: Offering detailed personalization to the new BMW 5 Series.
For the first time, BMW 5 Series will be offered with the Luxury Line, which exudes a high level of elegance and exclusivity thanks to a carefully assembled selection of further particularly high-class features both for the exterior and interior. The chrome finish of the trim bars in the outer sections of the lower air intake, the fronts of the black kidney grille slats, the window recess finishers, the trim strip in the rear apron and the exhaust tailpipe embellishers all add gleaming touches. Leather upholstery with exclusive stitching, a black sports leather steering wheel and interior trim strips in exquisite Fineline anthracite wood create a particularly refined interior ambience.

The new BMW 5 Series Sedan with the Luxury Line will come with standard interior equipment including front and rear door sill finishers with aluminium inserts and illuminated BMW logo (not for ActiveHybrid 5), sport leather steering wheel and the key fob in black with a chrome insert.

On the exterior, the standard equipment includes; front and rear bumpers with trim elements in chrome, BMW kidney grille with chrome-look vertical bars, a Luxury badge on the side, chrome tailpipes, and illuminated door handles with chrome inserts.
All variants of the new BMW 5 Series, meanwhile, can also be ordered with a model-specific M Sport package, further increasing the scope for individualisation.

The new BMW 5 Series Sedan is now available for viewing at Performance Motors’ showroom.

Mentos National Day Proposal

Written by Cheryl Tay on . Posted in Cheryl Tay News | Latest Industry News

Mentos celebrates Singapore’s birthday with a  National Day Proposal: Finland, will you marry me?

Mentos National Day Proposal Facebook Profile PictureThis National Day, Mentos is launching a  National Day Proposal (NDP)… a proposal from Singapore to the country of…Finland.

In celebration of National Day, the Mentos ‘NDP’ coincides with the launch  of the Mentos ‘I Love SG’ commemorative pack for the second year running.

The ‘NDP’ from Singapore to Finland is all part of a cheeky proposal to get  Singapore more land.

Mentos creative agency BBH Asia Pacific has released a music video with a proposal: Finland, will you marry me?

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BMW i3 world premiere in New York, London and Beijing

Written by Cheryl Tay on . Posted in Cheryl Tay News | Latest Industry News

Series version of the BMW i3 unveiled simultaneously worldwide
Reithofer: BMW i3 is a great leap forward
BMW i3 sets new benchmark for sustainable mobility
Already more than 90,000 requests for test drives

New York, London, Beijing. The BMW Group debuted the series version of its innovative electric vehicle, the BMW i3, simultaneously in New York, London and Beijing on Monday. “Innovation drives change. The i3 is more than just a car. It’s a revolutionary step towards sustainable mobility. It is purpose-built around an electric power train to serve the needs of our megacity customers,” said Chairman of the Board of Management of BMW AG, Norbert Reithofer, at the world premiere in New York on Monday.

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The BMW i3 – the BMW Group’s first pure electric series-produced model – has the same sporting genes as every BMW and is characterised by sheer driving pleasure. Sustainability is a priority throughout the entire BMW i3 value chain: “The BMW i3 sets a new benchmark for sustainable mobility in all stages of development and production, as well as aftersales,” said Friedrich Eichiner, Member of the Board of Management of BMW AG, Finance, at the unveiling of the BMW i3 in Beijing.

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