Daimler Financial Services expands digital services to entire region

Written by Cheryl Tay on . Posted in Cheryl Tay News | Latest Industry News

• Daimler Financial Services Africa & Asia Pacific first to have full mobile App coverage across entire region

• myMBFS App now available on two most dominant operating systems – iOS and Android in 12 countries

• Over 15,000 downloads since the launch

Daimler Financial Services Africa & Asia Pacific (DFS AAP) has completed the roll-out of its industry-leading myMBFS App in all 12 markets in the AAP region on both iOS and Android devices. Exclusively tailored for smartphone and tablet devices, DFS is the first captive financial services provider in the market to offer full mobile App coverage for mobile device users.


The myMBFS App is compatible with over 2,000 mobile devices in the Google and Apple store. Jointly developed in Singapore and managed locally to ensure market-specific functionality, the App is available in both English and the local language in China, Thailand, Korea and Japan. The myMBFS App has had over 15,000 downloads since the launch in November 2012.

Using their devices, all iPhone, iPad and Android users can now locate the nearest Mercedes-Benz dealer, contact a customer service representative, customer-tailor their monthly payment plans and see current promotions from Daimler Financial Services (DFS).

“Being the first auto finance company to have App coverage across the region on both iOS and Android platforms is a hugely important milestone for us,” commented Andreas Hinrichs, Director Regional Management DFS AAP. “Our customers can now decide how to interact with us from a variety of channels, whether it be via telephone or a showroom visit, desktop-based, through a mobile device and in the future even from the comfort of their vehicles. Our goal is to continuously enhance customer and dealer service and interaction using cutting-edge technology.”

DFS AAP is currently working to expand the scope of its services by including a ‘myAccount’ functionality, which will allow DFS customers to manage their finance payments and accounts from anywhere at anytime.

Cheryl Tay

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Singapore’s only female full-time motoring and motorsports photojournalist. Independent automotive consultant and prominent local motorsports personality Cheryl Tay is uniquely passionate about all things cars and motorsports. She also has a strong passion to share her interest and knowledge, hence having a dream to become the ‘Oprah Winfrey of cars and motorsports’ and create a multimedia platform for her sharing. - A female in a male-dominated world, Cheryl Tay is Singapore’s only female full-time motoring journalist and motorsports blogger and she regularly writes for prominent titles in Singapore, Asia and internationally. (See full list of titles that Cheryl Tay writes for here.)

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