CITROËN Créative Awards‏

Written by Cheryl Tay on . Posted in Cheryl Tay News | Latest Industry News

Innovation and creativity are at the core of the CITROËN brand’s DNA.


To perpetuate these values, CITROËN is delighted to present the 2012 CITROËN Créative Awards competition. The CITROËN Creative Awards is an international forum for bold and innovative ideas where all participants can give free rein to their imagination focusing on a new vision of the car: Créative Technologie.


In 2010, CITROËN created the Créative Awards asking participants to produce graphics for the dashboard and roof of the Citroën DS3. Success was instant with participants from 57 countries. The winners received prizes for their entries which were exhibited to the general public. On the back of this success, for 2011 CITROËN is now inviting new talents to imagine the technological innovations and sensory experiences that will ensure the well-being and safety of the drivers of the future.


This year, the Créative Awards takes the challenge a step further with 3 new categories : the «Idea», «Video» and «Style» contests.


Entries would be evaluated by an international panel of judges who will meet to select the final three winners for each category. Fantastic prizes await the top 3 winners of each category:

1st prize: €3,000 and an invitation to Paris to receive the award as well as an exclusive visit to the CITROËN virtual reality centre and driving simulator

2nd prize: €2,000

3rd prize: €1,000


Submission date : before 30 November 2011

Announcement of results : December 2011

Prize presentation: January 2012


Please check for more details.

Cheryl Tay

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Singapore’s only female full-time motoring and motorsports photojournalist. Independent automotive consultant and prominent local motorsports personality Cheryl Tay is uniquely passionate about all things cars and motorsports. She also has a strong passion to share her interest and knowledge, hence having a dream to become the ‘Oprah Winfrey of cars and motorsports’ and create a multimedia platform for her sharing. - A female in a male-dominated world, Cheryl Tay is Singapore’s only female full-time motoring journalist and motorsports blogger and she regularly writes for prominent titles in Singapore, Asia and internationally. (See full list of titles that Cheryl Tay writes for here.)

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